The Getting Personal Presentation today by the Iowa Chapter of the AMA was great! Hoping to get both speakers to present again at the “Social Media Love/Hate Affair.” They really told the story about how QR codes can be used on direct mail and printed items in order to launch people from print media into the internet marketing world. Presentation gave some technical ideas to make the QR codes work well and a whole list of where a QR code can take you… from website, to YouTube, to a phone number, to contact information, to a PURL, to PayPal and more! The possibilities are endless. Very informative and really got the marketing ideas flowing for how businesses can use QR codes to generate sales or encourage people to share their company with others.